Lee Broom Expands and Opens Flagship Store at Electra House
16th September 2013
Lee Broom founded his own label five years ago and is now one of the UK’s leading product and interior designers. In addition to designing, manufacturing and retailing his own collections, he collaborates with other brands. A supporter of British manufacturing techniques, Broom works closely with specialist traditional craftsman from the initial concept to final production runs.
Lee has won more than 20 awards including the ELLE Decoration British Design Award for The Crystal Bulb in October 2012 and ‘Designer of the Year 2011/ 2012’ at the British Design Awards in November 2011. His work has been featured internationally in most major broadsheet and interior design publications.
Lee Broom products are now retailed in stores in over 25 countries. Following the launch of his collection ‘Salon’ ,The Guardian commented: “Lee Broom is to furniture what Marc Jacobs or Tom Ford are to fashion”
Managed by Dominion Ltd since 2006, Electra House continues its 50 year link with British design and manufacturing. Following World War II the building housed The Electra Plating and Enamelling Company, producing furniture and interior design fittings for prestigious designers such as Israeli Zif Aram and Terence Conran.